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HMNS

Client Overview

HMNS (pronounced “humans”) is a high-end Indonesian fragrance brand known for its bold, elegant, and genderless scent collections.

Having built a cult following in Indonesia, they wanted to:

  • Convert social traffic into TikTok Shop sales using a hybrid model of short-form content, livestreaming, and affiliate marketing
  • Expand into Malaysia’s TikTok-driven E-Commerce Landscape
  • Build localised trust and engagement

Account Growth | April to May

Sales Overview

Impact and Results | Within 3 Months