HMNS Fragrance: The 10X GMV Launch
We engineered HMNS Malaysia’s market entry by combining our Viral Content Factory, KOL Network, and Certified TSP System — turning a new presence into a predictable revenue engine.
Client & Challenge
HMNS Fragrance, a top Indonesian perfume brand, wanted to expand into Malaysia’s TikTok-first market. The challenge was converting organic attention into real TikTok Shop sales. Creaitors deployed our 6-month TikTok Commerce Suite — a system built on creators, storytelling, and live commerce.
The Hybrid System in Action
Virality isn’t luck — it’s a formula. At Creaitors, we decode what makes people stop, watch, and share. Every video you create is built using our proven growth framework.
Content Marketing
15 local videos crafted with Malaysian creators.
Result: 8.3M+ total views and 3–4× cheaper CPV than paid ads.
Live Selling (TSP)
Ran over 25 structured livestreams each month with trained hosts.
Result: 5.8% conversion rate on exclusive live bundles.
KOL Network
Activated 10 mid-tier KOLs in beauty and lifestyle niches with unique tracking codes.
Result: RM1.50 cost per purchase through affiliate links.
HMNS Fragrance
The Challenge
HMNS wanted to replicate their cult Indonesian success in Malaysia — a TikTok-dominated e-commerce battlefield where trust and localized storytelling drive conversions. They needed a partner who could build both market awarenessand GMV acceleration — fast.
HMNS Fragrance
The Solutions
HMNS wanted to replicate their cult Indonesian success in Malaysia — a TikTok-dominated e-commerce battlefield where trust and localized storytelling drive conversions. They needed a partner who could build both market awarenessand GMV acceleration — fast.
Creator Highlights from the HMNS Campaign
Two creator-led TikTok videos became the key drivers of HMNS’s viral success — reaching more than 2.2 million combined views. These authentic, story-driven clips proved that genuine creators and local storytelling can spark massive engagement and real sales growth.
From 55 to 12.3K followers in only 3 months
HMNS grew its TikTok account from just 55 followers to 12,300 — proving that with the right system, organic growth can be both fast and sustainable. Through consistent creator-led storytelling and optimized posting strategies, the brand built massive traction in record time.
HMNS achieved an incredible 22,236% growth on TikTok through consistent creator-led storytelling and a data-backed posting strategy — proving that virality is a system, not luck.
Proof of Performance
Real analytics, GMV dashboards, and TikTok data that prove our results are not just claims — they’re measurable, repeatable, and scalable.
Measurable Performance & ROI
ROI Comparison (Organic vs Paid Ads)
| Metric | Paid Ads | Creaitors System |
|---|---|---|
| Total Views | 400K–600K | 1.48M+ |
| CPV | RM0.035–RM0.05 | RM0.0135 |
| Key Highlight | Capped without major spend | One video hit 2M views |